Singles’ Day

Lesson plan overview

This Singles’ Day ESL Lesson is a complete, ready-to-use classroom resource designed to build vocabulary, listening, speaking, and comprehension skills around the global shopping event known as Singles’ Day. Perfect for intermediate to upper-intermediate learners, the worksheet encourages real-world language use through engaging tasks about e-commerce, online shopping habits, and consumer culture. Other lessons you might like are “Black Friday“, “Phrasal verbs: sales and selling“, “Throwaway culture“, “Buying clothes that last“.

Activities Overview:

  • Lead-In Discussion:
    A set of warm-up questions helps learners share personal experiences and opinions about shopping habits, sales, and trust in online sellers.

  • Vocabulary Building:
    Learners match key terms—such as discount, e-commerce, retail, splurge, and shopping frenzy—to their definitions, then practice them through gap-fill and multiple-choice exercises.

  • Reading and Context Practice:
    A short passage explains how Singles’ Day evolved from a student celebration to a massive retail event. Learners choose the correct vocabulary items to complete the text, reinforcing contextual understanding.

  • Speaking and Discussion:
    Students create personalized sentences using target vocabulary and discuss their opinions with classmates, encouraging fluency and authentic expression.

  • Listening Comprehension:
    A video task (“Alibaba’s Singles Day: World’s Biggest Shopping Event Goes Global”) provides real-world listening practice. Students fill in missing numbers and answer comprehension questions about global sales, logistics, and influencers.

  • Follow-Up Discussion:
    Learners compare Singles’ Day with other major shopping events like Black Friday and Valentine’s Day, exploring cultural and commercial perspectives.

For more speaking practice, you can use the printable conversation cards.

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Teacher’s lesson plan

Student’s worksheet

Student’s interactive PDF

Conversation cards PDF

Pre-class activities

All video-based ESL lesson plans include online pre-class activities, which are FREE and can be completed without registration. Perfect for teachers who wish to embrace the blended learning approach. By providing students with resources and engagement opportunities before the actual class session, educators can foster active participation, enhance comprehension, and optimise in-class discussions.

The pre-class activities are optional: if you choose not to assign them, or your students don’t complete them, it will not disturb the flow of the class. You can find and review the pre-class activities for this lesson plan here:

To send the pre-class activities to your students, copy the link below.

https://theenglishflows.com/lesson-plans/singles-day/pre-class-activities/

In-class activities

Teacher’s lesson plan
Student’s worksheet

Conversation cards PDF

Student’s interactive PDF

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Additional resources

Each video-based lesson plan includes links to additional resources (videos and articles), which are FREE can be found online (in the pre-class activities page. These links aim to extend the learning experience, enabling students to connect classroom knowledge with real-world applications.

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Teacher’s lesson plan

Student’s worksheet

Student’s interactive PDF

Conversation cards PDF

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