Can Meta’s Threads kill Twitter?

Lesson plan overview

This breaking news ESL lesson is about the recently launched social media platform Threads by Meta, which is a direct competitor to Twitter. It could be used both as a General English and Business English lesson. Students will discuss social media platforms and competition. You can combine this lesson with the following lessons: “Big Tech monopolies” and “Idioms: competition”.

Speaking: the lesson starts with a general discussion about different social media platforms, what they are best for and which ones students use.

Vocabulary: As a pre-listening vocabulary activity, students look at 9 sentences and match the words and expressions in bold (leverage, direct competitor, flee, challenger, buzz) to their definitions. To practice, they complete 5 sentences with the correct word and then discuss 4 questions given.

Pre-listening discussion: Students discuss Elon Musk and Mark Zuckerberg, the recent changes at Twitter and Meta’s response.

Listening: Students watch a video “Meta’s new Threads app ignites social media war with Twitter ” and answer 7 questions. Finally, students engage in a post-listening discussion and talk about the future of Twitter.

You can use the conversation cards to review the target vocabulary and for additional speaking practice.

Unlock these resources with one of our subscription plans

Teacher’s lesson plan

Student’s worksheet

Student’s interactive PDF

Conversation cards PDF

Pre-class activities

To send the pre-class activities to your students, copy the link below.

Vocabulary matching


The first time you watch the video, pay special attention to the correct pronunciation of the following words:

The Silicon Valley social media giant‘s new owner making another unexpected move announcing he’s limiting how many tweets users could read each day before the feed gets shut down.
If all of a sudden you’ve reached your limit and you cannot see these things, it could be a huge disadvantage for people that actually need to have real information that makes a difference in their lives. So as Instagram prepares to launch a twitter rival, some users say they’re looking around Instagram or Tiktok.

Comprehension questions

In-class activities

Teacher’s lesson plan
Student’s worksheet

Conversation cards PDF

Student’s interactive PDF

Additional resources

Keep learning outside of the classroom!

Share this lesson plan with someone who will find it useful

0 0 votes
Notify of
Inline Feedbacks
View all comments