The business of St. Valentine’s Day: Pre-class activities

Pre-class activities

Prepare for your class by completing these activities!

Vocabulary matching

Pronunciation

The first time you watch the video, pay special attention to the correct pronunciation of the following words:

February is a rough month to be single.
In fact, one 1994 study surveyed 105 men, found that though they primarily associated a feeling of love and friendship during Valentine’s Day …
The industries profiting most from love and obligations are jewelry at $3.9 billion, clothing and lingerie at $2.9 billion …
Regardless of whether you are buying out of devotion or out of societal pressure to live up to your role as a good significant other, …

Comprehension questions