sales

Video-based lesson plans

Whether your lessons are online or in-person, The English Flows’ lesson plans are the ultimate time-saver for ESL teachers working with adult and Business English students. Cut down on prep work and free up your time for what truly matters – guiding, coaching, and meeting your students' unique needs. Our current and highly relatable topics will keep your students engaged before, during, and after the class. We add 7-8 new video-based ESL lesson plans each month. Ignite their curiosity and inspire them to explore the English language further!

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people shaking hands and a slogan "finding the right potential customer"

This Business ESL worksheet focuses on sales prospecting, building rapport, and conducting effective discovery calls. Students develop practical language for identifying qualified leads, understanding customer needs, handling objections, presenting solutions, and moving conversations toward the next step in the sales process.

6:00

a photo of post-it saying "pricing" and a slogan "is dynamicricing fair?"

This ESL worksheet explores the economics of dynamic pricing, helping students understand how prices change in response to demand, time, and market conditions. It introduces essential business and consumer-related vocabulary.

3:06

a photo of singles' day and a slogan "the biggest shopping event in the world"

This B1-B2 Singles’ Day ESL Lesson is a complete, ready-to-use classroom resource that encourages real-world language use through engaging tasks about e-commerce, online shopping habits, and consumer culture, while discussing the global shopping event known as Singles’ Day.

4:13

an image saying "find a niche", and a slogan "niche vs mass market businesses

This ESL worksheet on niche businesses and specialized markets is based on examples of businesses that focus on unique products, services, or customer segments

It is ideal for high B1 and B2-level English learners who are interested in entrepreneurship, business strategy, and consumer trends, as well as professionals who would like to find their niche.

3:39

an AI model and a slogan "the rise of AI models"

Vocabulary: words related to influencer marketing (sponsored posts, to disclose something, fakery, curated life, to amass a following)
Video: Rise of AI influencers raising ethical concerns
Speaking: conversation questions, role-play, pros and cons

2:35

a shopping bag full of halloween purchases, and a slogan "how can businesses capitalize on Halloween?"

This is a Halloween-specific version of the lesson “Seasonality in business”

Vocabulary: describing graphs and charts
Vocabulary: to diversify, multiple revenue streams, pop-up store, to capitalize on, temporary lease
Speaking: seasonal businesses, Halloween, capitalizing on Halloween as a business

5:55

blocks stacked on top of each other to write "FOMO", and a slogan "What are the best FOMO marketing tactics?"

Vocabulary: collocations (to entice the customer, to trigger FOMO, to create a sense of scarcity, impulse purchase, flash sale)
Grammar: wishes and regrets
Video: Top 10 FOMO marketing tactics

3:16

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